NEW APE is a new media design studio that established in Barcelona. Built on the premise of bringing together digital content and creative interactive technologies together with architectural and industrial design, NEW APE is in pursuit of bringing new perspectives and narratives to tech, digital media and built environments
STOREFRONTS
Architectural Design / Digital Content
GENERATIVE STAGE
Architectural Design / Generative Content
VICTORINOX
Interactive Design / Digital Content
SERVICES
[01]
Architectural / Conceptual Design
CONCEPTUAL SPATIAL DESIGN • Creation of spatial concepts for retail, events and installations • Narrative development through space and form • Visual proposals integrating content, light and materials IMMERSIVE ENVIRONMENTS • Design of sensory spaces combining light, sound and motion • Integration of interactive technologies (LED, projection, sensors) • Experiential installations for brands, events or exhibitions TECHNICAL DESIGN INTEGRATION • Translation of creative concepts into buildable solutions • Coordination with architects, engineers and production teams • Integration of systems: lighting, structure, content and control
[01]
Architectural / Conceptual Design
CONCEPTUAL SPATIAL DESIGN • Creation of spatial concepts for retail, events and installations • Narrative development through space and form • Visual proposals integrating content, light and materials IMMERSIVE ENVIRONMENTS • Design of sensory spaces combining light, sound and motion • Integration of interactive technologies (LED, projection, sensors) • Experiential installations for brands, events or exhibitions TECHNICAL DESIGN INTEGRATION • Translation of creative concepts into buildable solutions • Coordination with architects, engineers and production teams • Integration of systems: lighting, structure, content and control
[01]
Architectural / Conceptual Design
CONCEPTUAL SPATIAL DESIGN • Creation of spatial concepts for retail, events and installations • Narrative development through space and form • Visual proposals integrating content, light and materials IMMERSIVE ENVIRONMENTS • Design of sensory spaces combining light, sound and motion • Integration of interactive technologies (LED, projection, sensors) • Experiential installations for brands, events or exhibitions TECHNICAL DESIGN INTEGRATION • Translation of creative concepts into buildable solutions • Coordination with architects, engineers and production teams • Integration of systems: lighting, structure, content and control
[02]
Interactive Content / Motion Design
ANIMATION VISUALS • Motion graphics in 2D and 3D • Artistic visuals for installations, LED screens and social media • Animations for spatial and brand storytelling GENERATIVE & INTERACTIVE CONTENT • Interactive content reactive to movement, sound or data • Generative visuals that evolve through live inputs • Custom content systems for immersive and responsive experiences PRODUCTION & MANAGEMENT • Supervision of visual content delivery and quality • Coordination with technical and creative teams • Adaptation of content to different formats and devices
[02]
Interactive Content / Motion Design
ANIMATION VISUALS • Motion graphics in 2D and 3D • Artistic visuals for installations, LED screens and social media • Animations for spatial and brand storytelling GENERATIVE & INTERACTIVE CONTENT • Interactive content reactive to movement, sound or data • Generative visuals that evolve through live inputs • Custom content systems for immersive and responsive experiences PRODUCTION & MANAGEMENT • Supervision of visual content delivery and quality • Coordination with technical and creative teams • Adaptation of content to different formats and devices
[02]
Interactive Content / Motion Design
ANIMATION VISUALS • Motion graphics in 2D and 3D • Artistic visuals for installations, LED screens and social media • Animations for spatial and brand storytelling GENERATIVE & INTERACTIVE CONTENT • Interactive content reactive to movement, sound or data • Generative visuals that evolve through live inputs • Custom content systems for immersive and responsive experiences PRODUCTION & MANAGEMENT • Supervision of visual content delivery and quality • Coordination with technical and creative teams • Adaptation of content to different formats and devices
[03]
Creative / Artistic Direction
DESIGN DIRECTION • Definition of visual identity and creative concept • Aesthetic supervision of spatial, digital and content projects • Alignment between brand identity and spatial expression BRAND & EXPERIENCE NARRATIVES • Design of storytelling strategies for brands and spaces • Translation of brand values into visual and spatial language • Creation of immersive narratives that connect with audiences CREATIVE TEAM COLLABORATIONS • Creative leadership across multidisciplinary teams • Bridge between concept, design and technical execution • Co-creation processes with brands, studios and producers
[03]
Creative / Artistic Direction
DESIGN DIRECTION • Definition of visual identity and creative concept • Aesthetic supervision of spatial, digital and content projects • Alignment between brand identity and spatial expression BRAND & EXPERIENCE NARRATIVES • Design of storytelling strategies for brands and spaces • Translation of brand values into visual and spatial language • Creation of immersive narratives that connect with audiences CREATIVE TEAM COLLABORATIONS • Creative leadership across multidisciplinary teams • Bridge between concept, design and technical execution • Co-creation processes with brands, studios and producers
[03]
Creative / Artistic Direction
DESIGN DIRECTION • Definition of visual identity and creative concept • Aesthetic supervision of spatial, digital and content projects • Alignment between brand identity and spatial expression BRAND & EXPERIENCE NARRATIVES • Design of storytelling strategies for brands and spaces • Translation of brand values into visual and spatial language • Creation of immersive narratives that connect with audiences CREATIVE TEAM COLLABORATIONS • Creative leadership across multidisciplinary teams • Bridge between concept, design and technical execution • Co-creation processes with brands, studios and producers
This will hide itself!